Looking Back and Moving Forward

Looking Back and Moving Forward

Two things have remained constant over the past three years: time sure does fly and ecommerce shifts at the same breakneck pace as technology. Comfortably removed from the publish date, we thought it’d be a fun exercise to revisit an opinion...read more

How Polling Shaped This Campaign

How Polling Shaped This Campaign

Those of you familiar with Frolic know that we try our best to include early registrants, close supporters, and our amazing customers into the campaign and product development process.

Why?...... read more

Less Waste, More Collaboration

Less Waste, More Collaboration

Rather than simply retweet two articles that support concepts we found noteworthy, we decided to combine the two and highlight the innovation (and collaboration) displayed when companies try something “new.”

Both examples showcase a commitment to sustainability, circularity, and producing less waste ... read more

Collaboration with Purpose

Collaboration with Purpose

As we get ready to kick off this newly curated campaign of handcrafted items from Ghana, we wanted to reflect and share how we got here.

But we also want to state our goal and be open with our customers about what we hope to achieve together.

There will be several posts that will unpack the journey to date, so treat this one as the preamble ... read more

A Path to More

A Path to More

The existence of social media “influence” is undeniable. Yet, its effectiveness; debatable. Its transparency (or lack thereof); controversial.

But, we can all agree on one thing: some influencer-driven campaigns have been able to generate impressive revenue and reach.

However, does the current form of this marketing “must have” unlock the highest possible value for brands? ... read more

#BTS: Our Logo

#BTS: Our Logo

Maybe not the most mind blowing post, but we want to share some behind the scenes stuff when we think it might help you get to know us a little better.

Even though this logo has been our badge for a while (since Spring ‘18), this post will focus on what it means to us, along with of some of the “why” behind it ... read more

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